Pictures and a press release had been distributed in advance.
Other "launch" pictures show happy passengers (First Bus employees? Rent-a-Crowd film extras?) enjoying a sun-drenched ride round the city.
Public service begins on Monday 1st July and fbb will be interested to hear how that critical First first day pans out.
Will this hurt Edinburgh's piggy bank as intended?
Might there be some sort of "deal" involving a retrenchment in West Lothian? Of course, such collusion would be quite illegal and such things simple don't happen.
And a bit of a bludner; the press release invites readers to take a look at the Bright Bus web site ...
... but there is nothing there except an application to get yourself a web site.
Back to Eastbourne
So, what can you do with The Crumbles?
Answer: did some very large holes ...
... fill them with sea and protect them with two large sets of locks ...
... and built huge numbers of houses and flats.
Remember that grim desolation at the end of Claude Lane's tram line?
Below is a Google Maps view from a similar position.
But that tells you nothing. Rise up with Google Earth and you can see what has happened to The Crumbles.
The big grey splodge upper left is an ASDA superstore and the tiny dot in the sand (lower right) is Martello Tower No 66 referred to in yesterday's blog.
Serving this lot by bus presents some challenges, not the least of which is that the two halves of the development are not joined together. There is a bridge ...
... but, as we shall see in Monday's blog, it is only for pedestrians. The Sovereign Harbour development is in two completely separate chunks called, imaginatively, "North" and "South".