fbbn suspects, however, that Midland Red buses were carrying more passengers at cheaper fares in real terms.
As a PS, it may be appropriate to record a brief outburst of competition on the Coalville Road.
This little article appeared locally in Groby, way back in 2010.
"Try a Starburst,” said the lady at the bus stop. Having just missed the bus into Leicester chewing what I still think of as an Opal Fruit seemed an attractive proposition. When no sweet was forthcoming she explained she was talking about the new bus service from Coalville to Leicester launched on July 13th.
Starburst is the name given to the growing bus network being developed from Paul James Coaches based at Hugglescote.
It may sound like a local firm doing well and indeed they were doing so well they attracted the attention of Veolia Transport who launched a takeover.
fbb could find no illustrations of Paul James' "Starburst" vehicles.