The judgment was politically astute. The damages were, frankly, insignificant for a large and apparently successful company. The lambasting of David Brown, creating a fall-guy, was a warning to others to play by the rules. But the rules are strange. It is all right for 2 Travel to compete against Cardiff Bus, creaming off daytime revenue and possibly undermining their profitability to the ultimate detriment of the worthy citizens of Wales' capital city. But it's wrong for Cardiff bus to protect their corner by being nasty to the intruders.
Some commentators felt that the tribunal was really saying, "we don't blame you, Cardiff Bus; we would have done the same. But we must maintain our Solomonic Judgement role pour déourager les autres." Be a bit more subtle in your response the next time and we'll let you get away with it!"