First's "ftr" project began in York way back in 2006 with the high profile introduction of sleek and spectacular Wright-bodied "Streetcar" buses on route 4.
The driver (called a "pilot" on First's ftr) was isolated from passengers and thus unable to offer advice and help for the confused. The GPS "next stop" system blacked out twice and struggled to regain its composure.
The stress of driving? What about the stress of travelling on ftr?
But even Swansea is far from perfect. A recent article in "Buses" magazine revealed poor bus stop information with a non-working "real time" display at the Morriston Hospital terminus.
As well as conductors, the final ignominy ...