Wednesday, 3 December 2025

Today's Comfort - Part 3

 A Very Ordinary Bus Company

Adventure Travel was established in 2008 and at that point, was called ‘New Adventure Travel Ltd’. Providing high-quality coach hire and land transport solutions, the company started with just 4 vehicles but has now grown to be one of South Wales’ leading transport providers with over 150 vehicles. With depots in Cardiff and Swansea, we cover a large area with bus service routes, getting customers from A to B.

The brand on the buses was NAT and a blue and white livery was adopted.

The blue remained after the later  rebrand.

There was a bit of an onslaught on Cardiff City with routes with a large "X" on he sides and X route numbers. The "X" was, reputedly, for Cross City and certainly not for Xpress!
Largely, Cardiff's city bus saw off the competition although one such route now remains. 
We will return to this "C1" branded route in due course. The route number becomes two letters in the logo Cross  C1ty.

In mid-2018, the business was acquired by the international transport conglomerate, Comfort Delgro. 12 months later in mid-2019, the business rebranded as ‘Adventure Travel’. For a while the blue and white remained.
To draw attention to the significant changes that had been enacted as a result of new owners, new management and a new approach to passenger transport in South Wales. A new magenta brand was announced, although it was adapted into ‘Bws Blackberry’.
Magenta?

Buses were brought in from Metroline London to cover an increasing schools bus business ...
Here is the bus above now with Metroline ...
... and before the London takeover it was, of course ...
...with First London!

Despite the red buses for schools, it is fair to say that, under ComfortDelGro ownership, Adventure Travel has become less of an adventure and more of a reliable well presented company with smart vehicles ...
... of assorted sizes!
The company operates the TrawsCymru T6 ...
... with which readers may not be too familiar. It is something of a marathon between Swansea and Brecon with a running time of nearly two hours. This is just a snippet of the Monday to Saturday timetable ...
... which offers an hourly services for most of the day.

Certainly ComfortDelGro would appear to be positioning itself for a strong bid for a chunk of the aspirational nationalisation franchise policy of the Welsh government.

Maybe their on-line publicity could do with a bit of tweaking, however, as we shall see tomorrow.

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This blog snippet is about:-
 C onsidering  C reation

Quirky Answer : Conventionally you would say that nothing was created on the seventh day when "God was pleased with what he had done and so he rested". Maybe it is better to say that God created rest, a day free of pressured work, as a gift to mankind.

But surely the idea of an infinitely powerful God, a 'being' existing outside of our universe and unlimited but our restrictive laws of physics, might need a day off - well the idea is ridiculous. Of course if you are misled by silly cartoons ...
... or even but great art ...
... into making God into a human, then understanding Creation is hard.
Obviously those Biblical "days" are remarkably close to modern scientific thought, ridiculously close considering they were first written down about 3,500 years ago.  And, certainly, the Bible makes no attempt to describe these God-days as periods of 24 human hours. The actual Bible words are "evening and morning", surely a poetic or philosophical description of "a period of time". 

An infinitely powerful God does not need a human definition of time in which to do his stuff.

However long a God-day might be, creation was ALL GOOD.
Odd, is it not, that Adam and Eve are very white skinned Europeans? More misleading art?

But it didn't stay that way and things are certainly not "all good" today.
God's eternal answer is revealed at Christmas.

Quirky Question : What tasty item led Adam and Eve to disobey?

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 Next Comfort blog : Thursday 4th December 

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